Re: Media as Hegemonic Tool

Sun, 4 Jan 1998 13:42:44 -0500 (EST)
Andrew Wayne Austin (aaustin@utkux.utcc.utk.edu)

Chris,

I look forward to this. Sklair's book is very good but awkward in its
formulations. This is often the problem with works that try to chart their
own path by (seemingly) purposely avoiding frameworks (such as Marxian)
that already articulate the point and do so in a more complete and
integrated fashion (for example, Marx's _Wage Labor and Capital_ and Marx
and Engels' _Communist Manifesto_; see also Avineri's (1968) discussion of
this in _Karl Marx: Social & Political Thought_). The strength of Sklair's
book is his focus on the TNC. He operates at a level of analysis that ties
together other analytical levels in a useful and innovative way.

Andy